Ashton Kutcher’s Sound Ventures Takes on SXSW


From Friday, March 9 to Saturday, March 17, SXSW is taking over Austin, Texas. From brilliant keynote speakers to an amazing lineup of concerts, and parties galore, SXSW should not be missed! Let’s take a look at a conference highlight, Sound Ventures.


One highlight of the conference so far was a pitch competition hosted by Ashton Kutcher’s investment firm, Sound Ventures. Perfect Pitch, as the competition was called, offered up $200,000 to a startup plus a $200,000 match from Marc Benioff, Salesforce CEO. Over 200 startups applied for a chance to pitch at the competition but only 5 startups were asked to compete on March 8.

After a brief 2 minute pitch from each company, Sound Ventures announced their winner … LearnLux. The startup offers online tools for financial literacy and helps millennials learn personal finance skills.

As an early-stage startup, LearnLux is extremely excited about their win in the PitchPerfect competition. In an interview with CNBC, LearnLux CEO, Rebecca Liebman, said: “it’s amazing to have Sound on board. Ashton has made a bunch of investments in [financial technology] like Acorn, so I knew that he had experience there and understood the industry” …”So I hope they are as involved as possible and we can really use them a distribution channel, since everyone knows their name.”

This is definitely a huge win for LearnLux and an exciting time for Sound Ventures.

Don’t forget to check out all the other awesome events happening at SXSW and tweet @StarterNoise to tell us what event you’re most looking forward to!

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